One Lap of America 2025 Event with Starter and Blue Mustang on Tire Rack Track

Tire Rack Events & Sponsorships

At Tire Rack, we feel the passion. We appreciate the expertise of those around us, knowing it all plays into how we perform each and every day. We see it on the track, where timing is everything, in stadiums where champions are made, and in the eyes of those coaching young drivers, making sure they’re safe on the road.

It’s this combination of performance and expertise that creates winners at all levels. And it’s why Tire Rack participates in, sponsors, and supports many different motorsports events, racing series, championships, and schools.


Check back in to stay updated on the latest events at Tire Rack.

  • 2025 TireRack.com IMSA Battle on the Bricks

    The IMSA’s competition at the Indianapolis Motor Speedway kicks off another year of racing with the TireRack.com Battle on the Bricks: a full weekend of sports car racing, September 19-21.
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    Battle on The Bricks
  • BMW Car Club of America

    Tire Rack has been a proud title sponsor of the BMW CCA Club Racing Series since 1998. This door-to-door racing series involves hundreds of licensed racers in challenging events held across the U.S. and Canada.
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    BMW CCA Club Racing
  • ChampCar Endurance Series | Tire Rack

    The TireRack.com ChampCar Endurance Series provides driving teams of all levels the unique opportunity to hone their skills and compete on some of the most renowned racetracks in all of motorsports.
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  • Grassroots Motorsports $2000 Challenge | Tire Rack

    At the Grassroots Motorsports $2000 Challenge, watch cars from each end of the financial spectrum—from $2000 junkyard builds to new supercars—compete in autocross, drag racing, and concours competition events.
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    Grassroots Motorsports $2000 Challenge
  • Indianapolis Motor Speedway

    Tire Rack is extremely proud to be an Official Partner of the Indianapolis Motor Speedway, renown as the “Racing Capital of the World!”
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  • Notre Dame Athletics | Tire Rack

    Tire Rack is incredibly proud to have a partnership with Notre Dame Athletics. Being able to contribute to the heritage and history of our community alongside a nationally renowned program is something we don’t take for granted.
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    Notre Dame
  • One Lap of America | Tire Rack

    The Tire Rack One Lap of America is an extreme, street-legal road rally race focused on charity, where drivers race to raise awareness for not only their cause but also raise money for the Alzheimer’s Association.
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    One Lap of America
  • PBS’ MotorWeek Automotive Series | Tire Rack

    Tire Rack is a proud supporter of public television’s longest-running automotive series, MotorWeek. MotorWeek delivers consumer-oriented reviews of the latest cars, trucks, and utility vehicles along with valuable DIY car care advice and new automotive lifestyle trends.
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    PBS' MotorWeek Automotive Series
  • Raceway Laguna Seca & Tire Rack Sponsorship

    The Laguna Seca raceway has challenged drivers and dazzled racing fans since 1957. Tire Rack’s partnership with the raceway’s nonprofit, Friends of Laguna Seca, makes us not only the raceway’s official tire retailer but also a title sponsor of the historic “Tire Bridge.”
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  • SCCA National Solo Program | Tire Rack

    Tire Rack is the title sponsor of the SCCA National Solo Program and Championship, continuing support of grassroot motorsports. The SCCA Solo program separates drivers into classes based on their performance potential, giving them the chance to participate in thousands of events across the country.
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    Sports Car Club of America
  • SCCA Runoffs | Tire Rack

    Tire Rack is honored to sponsor the SCCA’s crown jewel event — its annual Runoffs — that has served for over 50 years to gather the country’s top SCCA racers to go head-to-head to prove who’s best.
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    Logo for SCCA Runoffs
  • SCCA Starting Line Driving School | Tire Rack

    Tire Rack and the SCCA have partnered to create the Tire Rack SCCA Starting Line school, giving automotive enthusiasts at every level a professional, all-inclusive entry into the sport of performance driving (and some fun with their cars).
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    SCCA Starting Line
  • SCCA Time Trials National Tour & Championship | Tire Rack

    Tire Rack proud to be the title sponsor of the Tire Rack SCCA Time Trials National Tour & Championship held each year in Bowling Green, Kentucky. Drivers can pursue their quest for speed in events designed to be highly engaging, accessible, and inclusive for everyone.
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    SCCA Time Trials
  • SCCA Track Night In America | Tire Rack

    SCCA Track Night in America driven by Tire Rack is a gathering place for drivers of all levels to share their passion for cars. An affordable, after-work lapping program is featured for drivers ranging from track rookies to veterans to have fun with their street cars.
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    SCCA Track Night in America
  • Street Survival Teen Driving School | Tire Rack

    The Tire Rack Street Survival program’s aim is to reduce deadly car crashes involving teens by providing them invaluable experience and knowledge about car control. Through efforts from the SCCA, Porsche and BMW Car Clubs of America, and other volunteers, more than 1,000 classes of students have graduated.
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    Street Survival by BMW CCA Foundation
  • Tire Rack is Sponsoring Sebring International Raceway

    Tire Rack is an official sponsor of Sebring International Raceway, continuing our deep involvement in motorsports and racing communities.
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    Sebring International Raceway
  • Tire Rack is the Official Tire Retailer of GRIDLIFE

    Tire Rack is the official tire retailer of GRIDLIFE, continuing our deep involvement in motorsports and racing communities.
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    GRIDLIFE
  • Tire Rack Sponsors Team Penske and Scott McLaughlin

    Tire Rack furthered our partnership with Team Penske as primary sponsor of the No. 3 TireRack.com Chevrolet, driven by Scott McLaughlin in the 2025 Chevrolet Detroit Grand Prix.
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    Team Penske
  • Tire Rack Ultimate Track Car Challenge

    Think your car’s fast? Put it to the test in the Tire Rack Ultimate Track Car Challenge! This is a no-holds-barred track competition aims to find the fastest car among a wide variety of challengers, all for bragging rights and trophies.
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    Tire Rack Ultimate Track Car Challenge